Recently the finale of Vogue India Fashion Fund 2015 was concluded at The Q’la in Delhi on the 26th of November. This is the fourth year of their edition and to add the glamour quotient in the event, Peroni partnered with Vogue to provide a platform for budding talent in the fashion sector to showcase their skills in front of the best of the industry. The designers selected from the previous round in the fashion and accessories category showcased their most recent creations that represented their brands DNA.
Along with their capsule collections, they also to create a cocktail design incorporating Peroni’s brand colours. The cocktail/ red carpet dresses reflected the Italian style that Peroni is known for. For those of you who don’t know, Peroni’s brand personality stands for its spirited flair, which is authentically Italian and elicits a bold statement.
Dhruv Kapoor won the VIFF 2015 with his immaculate design and Payal Khandwala was the Peroni winner and 1st runner up.
The Peroni Nastro Azzurro bar at VIFF had their own mixologist preparing exquisite Peroni infusions. Effortlessly stylish, this Mediterranean style lager delivers an unmistakable crisp, refreshing taste and a fine subtle aroma.
Also present at the event were Vogue Editor – Priya Tanna, Fashion Director – Anaita Adajania Shroff, Fashion Features Director, Vogue India – Bandana Tewari, FDCI president – Sunil Sethi, designers Suneet Verma, Gaurav Gupta and Ujjwala Raut.
To state facts, Peroni is Italy’s finest beer and with its well-balanced taste, hits just the right notes for a night like this. Peroni Nastro Azzurro was born from the insight that when it comes to self-expression, effortless style and flair, is done better than nobody but the Italians who are stylish by nature and nothing fits better than to have associated with Vogue India to bring out the best of fashion.
Peroni Italy is a wink to the world of fashion – those two words combined embody everything that they stand for and enable a brand vision. The evening at Vogue India Fashion Fund turned out to be a perfect embodiment of luxury and lifestyle with Peroni Nastro Azzurro by my side.
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